Digital Product Ideation & Investment Pitch
We developed a comprehensive R&D product business plan that helped our entertainment client team secure an 8-figure investment for a new platform product
A team at an entertainment company wanted to create a new digital platform product to connect directly to their subscribers. Their goal was to create a feature-rich digital platform that provided new revenue generation opportunities and more data to inform their product strategies.
I worked closely with senior stakeholders to develop a business plan, including a 10-year P&L outlook for this product across 12 regions & multiple entertainment products. Our team ideated on new revenue generation opportunities, benchmarked costs with industry competitors, and identified innovative new features that would help differentiate this product from others in the market.
With our investment proposal & roadmap in hand, we were able to secure an 8-figure investment for this product and began developing this new product shortly thereafter.
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